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Viral Marketing: UN and Stop Landmines Ad 

June 13th, 2006

This should have been a viral marketing campaign but wasn’t. The commericial was commissioned by the UN for its Stop Landmines campaign. The NY based agency the Brooklyn Brothers did such a great job, that several networks declined to run the ad. It was just too emotive.

Here is the ad from the
Brooklyn Brothers site Read more… »

Viral Marketing: Control Arms Teleshop 

June 12th, 2006

This is an outrageous and a very well executed video satire done for the Control Arms Campaign by Poke London. Read more… »

Viral Marketing: Amnesty & Torture 

June 12th, 2006

This flash was produced for Amnesty International regarding the use of torture in the interrogation of “enemy combatants”. The primary theme is that “we are all connected to acts of torture”. I agree, but unfortunately the implementation of the idea is somewhat clunky in this flash. It is not nearly as cool as the Conflict Diamonds piece. A real pity. Read more… »

Viral Marketing: Amnesty & Conflict Diamonds 

June 12th, 2006

This piece was created by Free Range Graphics for Amnesty International’s campaign against conflict diamonds. Released before Valentine’s day, it made quite an impact on the industry who was anxious not to have the reputation of diamonds destroyed. Read more… »






 
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